In a historic move, the United Nations Educational, Scientific and Cultural Organization (UNESCO) has inscribed the iconic soccer chant ‘Goooool’ into its Intangible Cultural Heritage List, marking a significant recognition of the impact of sports on global culture.
The decision, made during the 19th Session of the UNESCO Intergovernmental Committee for the Safeguarding of the Intangible Cultural Heritage in Morocco, acknowledges the chant’s widespread use and cultural significance in soccer matches around the world. ‘Goooool,’ a triumphant shout used by spectators to celebrate a goal scored by their team, has become an international phenomenon, transcending language barriers and cultural differences.
UNESCO’s Director-General, Audrey Azoulay, welcomed the move, stating that ‘the inscription of ‘Goooool’ on the Intangible Cultural Heritage List underscores the vital role that sports play in shaping human identity and community.’ The organization’s recognition highlights the shared emotional experience that unites soccer fans worldwide, from the raucous stadiums of Europe to the vibrant streets of South America.
Experts argue that the ‘Goooool’ chant serves as a testament to the power of sports in fostering social connections and promoting cultural exchange. ‘By proclaiming “Goooool” as an intangible cultural heritage, UNESCO is, in effect, acknowledging the profound impact of soccer on human experience,’ says Dr. Maria Rodriguez, a cultural anthropologist at the University of Barcelona.
The move also underscores concerns about the commodification of ‘Goooool’ and its cultural appropriation by international corporate interests. Some critics argue that the UNESCO designation may inadvertently legitimize the exploitation of the chant by advertisers and merchandisers, who often use ‘Goooool’ to market soccer tournaments and events.
However, UNESCO officials counter that the organization’s safeguarding efforts are aimed at preserving the cultural significance of ‘Goooool’ for future generations, rather than commercial exploitation. ‘Our goal is to promote the diverse cultural heritage of humanity, while also protecting the rights of communities to their traditional practices,’ said UNESCO’s representative, Sofia Gomez, following the announcement.
The inscription of ‘Goooool’ on the Intangible Cultural Heritage List sets a precedent for future recognition of other sports-related traditions, such as the Japanese ‘Taiko drumming’ or the Mexican ‘CharrerĂa’ rodeo. As soccer continues to captivate global audiences, ‘Goooool’ now holds a special place in the collective imagination of humanity, cementing its status as a universal cultural phenomenon.
In the words of UNESCO’s Director-General, Audrey Azoulay, ‘the inscription of “Goooool” is a testament to the power of sports to unite and enrich our cultural diversity.’ As the world’s soccer fans prepare to cheer on their teams at the next World Cup, they can do so with a deeper appreciation for the cultural significance of their beloved ‘Goooool.’
